News - What People Are Saying Right Now About The Demise Of Cookies
The Programmatic Advisory brings you weekly news updates to keep you updated with current news in the Programmatic, Advertising and Marketing industries.
Wavemaker to clients: get ready to say goodbye to cookies by June
In this article, Wavemaker describes how they are working to get its nearly 150 clients ready for a world without third-party cookie. They want to achieve this by June, ahead of 2022 when Google plans to block them in its Chrome browser.
As Cookie Crumbles In Digital Advertising, Google And Apple May Benefit
This article outlines the recent plans of internet giants, media publishers and digital advertisers of how they are developing new web-tracking methods in preparation for the new cookie-free world.