News

The Programmatic Advisory brings you weekly news updates to keep you updated with current news in the Programmatic, Advertising and Marketing industries.

News – IAB UK’s 2020 Digital Adspend report

News – Adform’s Monthly First-Party ID Adoption Update

News – The Next-Generation Service Layer

News – The ANA Lays Groundwork for Digital Supply Chain Audit

News – Key areas of The Privacy Sandbox

News – For the IDFA-curious, what is Apple’s SKADNetwork?

News – What questions should you ask yourself, and your ad tech partners in 2021?

News – The latest IAB Guide to the Post Third-Party Cookie Era

News – Why Cohorts is a Privacy Detour the Media Industry Should Avoid

News – Zuckerberg says Apple is now one of Facebook’s biggest competitors