The Telecoms Battle for Media Dominance

The media landscape is currently going through an unparalleled period of change. We have the large consultancies battling to gain a slice of the media agencies pie; we’re seeing a number of acquisitions further consolidating the landscape, and now we’re entering the beginning of the battle for the telecoms to enter the media space at scale. One of the biggest pieces of news in ad tech so far this year was the acquisition of AppNexus […]

Read More